Banking
In today's financial market, traditional large banks, various savings and investment entities and proposals, and stock market or cryptocurrency applications coexist.
They all share a common challange: the need to build a clear, transparent, secure and personalized communication model for each client.
Growth
The acquisition of new customers in banking is done either through word of mouth or through push/pull campaigns, especially on the web and social networks.
Smart videos boost the acquisition of quality leads and improve conversion rates, either by providing real-time advice, qualifying prospects, or improving push actions on websites and apps in the sector.
Loyalty
In banking, connecting with a customer depends on two indicators. The first is the number of products and services contracted and the second is the use and depth of these services, whether credit cards, savings, investments, financing, pensions.
Data-based communication, which takes advantage of customer knowledge, is key to creating a personalized offer and facilitating this process of connection and growth as a customer.
Customer Journey
One of the challenges in banking is to explain in an easy way what is difficult and complex. Video communication has a graphic didactic tone that makes it the ideal system to explain mortgages, loans, welcomes to digital banking, pension plans...
Entities that use the personalized video format double the NPS and customer satisfaction, compared to other banking entities that communicate in the traditional way.
Check your pension plan
The video proposes a personalized reflection for each client. It includes more than 15 combined variables and had a significant impact on the acquisition of balances. 2014 campaign, with the Elogia agency.
Personal Savings Advisor
A personalized and interactive video application that collects customer information in a form and returns a personalized recommendation in real time. The video shows the customer's experience.
I'm interested in seeing a demo
A video is worth more than a million words.
If you want to see YOUR personalised video, click here and ask for a demo